AITO Celebrates Major Milestone as 1 Millionth Vehicle Rolls Off the Assmembly Line

On January 13, AITO celebrated a significant achievement as its one millionth vehicle rolled off the assembly line at the Seres Super Factory. On the same day, AITO delivered its 270,000th, the marque’s flagship SUV. The first Chinese automotive brand to emerge from a true cross-industry partnership, AITO’s rapid journey to one million vehicles underscores the success of this innovative business model and raises the bar for the country’s auto industry.

Speaking at the event, Zhang Xinghai, Chairman and Founder of SERES Group, remarked, “Reaching the million-vehicle milestone is living proof of what cross-industry partnerships can achieve. Working together, we’ve not only reached this milestone faster than ever before, but we’ve also delivered one million high-quality, premium vehicles to our customers.”

A New Model for Collaboration, Delivering at Scale

AITO’s rapid growth has been driven by its pioneering partnership model. Beginning in 2021, SERES and Huawei joined forces in technology research, product development, branding, and channel integration, forging a new path for collaboration in China’s automotive sector.

AITO’s commitment to innovation has led to the launch of four major product lines—the M5, M7, M8, and M9. These serve a wide range of market segments and attract a loyal customer base. It took just 46 months for AITO to deliver its first million vehicles under this business model.

Yu Chengdong, Executive Director at Huawei, highlighted the partnership’s achievements: “The AITO M9 has led its segment for 21 consecutive months and surpassed 270,000 deliveries. The M8 has topped its class for six months running, and the M7 has already exceeded 400,000 units delivered. Each new AITO model has been a hit with customers. Over the past five years, our collaboration has grown stronger, and we’re excited for even greater things to come.”

Zhang Xinghai reflected on AITO’s journey, emphasizing that the brand’s success is rooted in a commitment to cross-industry partnership. “By leveraging our combined strengths in product design, innovation, and ecosystem development, we’ve built a foundation for long-term growth,” he said.

Ushering in a New Era of Luxury Mobility 

AITO’s achievement is built on a vision to redefine the value of premium smart vehicles. Through its partnership-driven approach, it has set new standards for high-end vehicles and raised the bar for the entire industry.

AITO is fully committed to safety and to delivering an outstanding mobility experience for every customer. Every AITO model is built to meet five key standards: safety, reliability, performance, quality, and value. Powered by advanced intelligent technology, AITO vehicles have logged over 5 billion kilometers on assisted driving and have helped drivers avoid more than 2.6 million potential collisions.

AITO has also pioneered new ways to connect with customers, including direct engagement and final inspection at delivery. The company maintains nearly 400 service centers across China and expects to make 250,000 proactive service reminders in 2025, saving customers an estimated 360,000 hours in maintenance time. With its focus on safety, luxury, and smart technology, AITO makes every journey a source of pride for its owners.

Thanks to a strong product lineup and a loyal customer base, AITO continues to redefine automotive luxury. The brand has topped the Brand Confidence Index three times, and the M9 has ranked first in Net Promoter Score across all models for four consecutive periods. This customer trust demonstrates the appeal of AITO’s vision for intelligent, reimagined luxury travel.

As a key player in Chongqing’s advanced manufacturing cluster, AITO is also driving supply chain innovation and economic growth in the region. Over the past five years, AITO has strengthened strategic partnerships with industry leaders such as CATL, Bosch, and Zhongsheng, driving progress across the entire automotive ecosystem.

A Pioneer in Cross-Industry Innovation

As AITO marks its one millionth vehicle, the company is doubling down on its core commitments: putting customers first, making a car they can be proud of, and recognizing that safety is the ultimate luxury.

Looking ahead, AITO will continue to deepen its partnership with Huawei and unlock further innovation through cross-industry collaboration. Building on this momentum, AITO now aims to reach its next million within just two years.

In the meantime, AITO will remain focused on developing premium smart electric vehicles, expanding its lineup, and exploring new international markets. The company is also moving toward an “AI-powered” future, building intelligent, connected cars in state-of-the-art Super Factories to serve millions of discerning customers.

With the trust of a million owners behind it, AITO is committed to working closely with its customers, partners, and Huawei to drive industry transformation and deliver smarter, better mobility solutions for all.